Las tecnologías de información como base de la competitividad en las organizaciones

Information technologies currently represent a necessity for businesses in general, as their integration impacts process optimization, information recording, and improved coordination with external companies that constantly collaborate with their clients, particularly in product management and logistics processes in the supply chain.

This work contains research conducted by Mexican and Colombian professors committed to academia and the Colombian business sector.

The results are intended to provide entrepreneurs with information technology strategies that allow them to generate competitive advantages in their organizations and improve the efficiency of administrative and operational processes, regardless of their commercial activity. In this regard, readers will find various topics intended to offer entrepreneurs and those responsible for organizational operations options and recommendations so that a company's internal indicators can be a key factor for improved business performance and competitiveness.