Realidades, perspectivas y desafíos de las microempresas en Colombia

The contribution that microenterprises make to the economic and social development of countries is clearly recognized today. Those in charge of designing public policies are constantly seeking estratoq.a to better integrate this type of productive units into the global competitive dynamic. in order to enhance their contribution to society. At the same time. The academy tries to understand the variables that determine its performance by building theories that are increasingly relevant to its context and particular features. For their part, entrepreneurs in these sectors seek to: meet the pressures of management and daily operations. but at the same time they hope to give their businesses greater projection in the local and regional market.

The book Realities, perspectives and challenges of microenterprises in Colombia. Strategic analysis for its development is an initiative of the FAEDPYME research network that seeks to provide empirical evidence about the way microenterprises operate in Colombia. Based on a sample of national microenterprises, the authors address issues such as informality. the foundership. training and training. the use of information technologies. among others.